B2B e-commerce out of the box live on 09/09/2026

B2B e-commerce out of the box live on 09/09/2026

B2B e-commerce best practices

WashTec launches B2B store with avanta for global spare parts supply – preventing downtime in 10 countries

Car wash industry

Industry

€435 million

Revenue

SAP

ERP

40,000 worldwide

Car washes

1,800

Employees


WashTec

The Washtec Group is the world's leading provider of innovative solutions for vehicle washing.


Without our chemical products or that urgently needed replacement part, our customers’ car washes would come to a standstill. avanta’s many digital ordering options help our customers with procurement, thereby preventing downtime.

Michael Schreiner

Head of Global Distribution Management, Washtec AG

WashTec
WashTec

Order easily with order lists

"With avanta, it's possible to create what are known as order lists. Products, including the desired quantities, can be added to or removed from these lists. Thanks to color-coded sorting, the various product groups are clearly displayed, and orders can be placed quickly and easily. Our sales staff also benefit from this."

Fast and convenient procurement with order lists
Fast and convenient procurement with order lists
Easy new customer acquisition through self-registration
Easy new customer acquisition through self-registration

Acquiring new customers made easy

"New customers can also try out our product range and purchase our products without us having to set them up as regular customers in SAP. Thanks to avanta's features, they can register themselves in the online store and check out using online payment."

Seamless internationalization

"We have now rolled out our store to 10 countries worldwide, including Austria, Denmark, France and the United Kingdom. Thanks to avanta's scalability, we were able to implement this efficiently and manage it centrally."

avanta

The B2B e-commerce platform for the chemical industry

Learn more about the avanta industry solution for chemical companies

SAP integration

B2B/B2C hybrid store

Use of IoT devices

More B2B e-commerce projects with avanta

Discover more B2B shop projects that were realized on the basis of
the avanta B2B e-commerce platform.

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